Founder stories that live beyond Demo Day.

In Your Words produces founder interviews, cohort shoots, Demo Day films, and live production for accelerators and the companies they support.
WHY

Demo Day is a moment.
Your founders are building for years.

Accelerators spend months finding, supporting, and preparing exceptional founders. But much of what makes those founders compelling can disappear once the cohort ends.

In Your Words captures the people, companies, and ideas behind the pitch, while the story is happening.

Jeanine Johnson of Immutaverse in conversation during an In Your Words founder interview
Jenny Shears-Teixeira during an In Your Words founder interview
Julie Omran during an In Your Words founder interview
Laurence Cullen during an In Your Words founder interview
Michael Negus during an In Your Words founder interview
WHAT WE PRODUCE

The pitch says what they’re building.
The conversation tells you who’s building it.

In Your Words combines editorial preparation with experienced production to capture founders clearly, naturally, and in their own words.

FOUNDER INTERVIEWS

Thoughtful, professionally produced conversations that capture the founder, the company, and the point of view behind the pitch.

COHORT PRODUCTION

A coordinated production format for capturing multiple founders efficiently, with planning built around the schedule of the accelerator and its companies.

DEMO DAY + LIVE PRODUCTION

Founder films, event content, and live production for Demo Days, showcases, and other moments when the cohort comes together.

CUSTOM PRODUCTION

Standalone interviews, company films, and other production work for founders, accelerators, and organizations in the startup ecosystem.

WORK

The company starts with the founder.

We capture the person, perspective, and conviction behind it.

Jeanine Johnson

Immutaverse
Founder interview

Jenny Shears-Teixeira

Star Maps
Founder interview

Julie Omran

Immutaverse
Founder interview

Jack Skates

Whispering.ai
Founder interview

Laurence Cullen

Vanellus
Founder interview

Michael Negus

Vanellus
Founder interview

FOUNDER DISCOVERY NETWORK

Production with somewhere to go.

In Your Words is the exclusive production partner for Founder Discovery Network, a discovery network built to keep qualified founders discoverable beyond Demo Day.

IYW produces the interviews and original media. FDN carries that work forward through Founder Briefs, Company Briefs, interview clips, and Signals.

Explore Founder Discovery Network

FDN has independent eligibility and editorial standards. Working with In Your Words does not guarantee inclusion in the network.

Jeanine Johnson during an In Your Words interview

Jeanine Johnson / Immutaverse — Founder interview

The published Immutaverse Company Brief on Founder Discovery Network, showing its founders and accelerator provenance

Immutaverse — Company Brief / Founder Discovery Network

FOR ACCELERATORS

One production. A cohort of stories.

We build production around your program, coordinating with your team and founders to capture multiple interviews efficiently, without adding another complicated process to the cohort.

01 / PLAN

We work with your team to identify the founders, schedule the production, and establish what you want to capture.

02 / PREP

Each founder receives a simple preparation process designed to make the conversation productive without scripting it.

03 / PRODUCE

We capture multiple founder interviews in a coordinated production, on location or remotely.

04 / DELIVER

Founders and the accelerator receive professionally produced media for the agreed uses and channels.

05 / DISCOVER

Eligible founders can continue into Founder Discovery Network, where their story becomes part of an ongoing discovery presence.

Built around your cohort.

Depending on the engagement:

  • Founder interviews
  • Short-form founder clips
  • Accelerator compilation films
  • Demo Day content
  • Event coverage
  • Founder and accelerator media assets
  • FDN production for eligible founders
Discuss your cohort
Our Approach

Good interviews start before the cameras roll.

We do the homework first. Every production begins with an understanding of the founder, the company, and the context around the conversation.

PREPARED, NOT SCRIPTED

We research the company and prepare the conversation in advance. Founders know what to expect, but they are never handed lines to memorize.

A REAL CONVERSATION

The interview is a conversation, not a performance. We listen, follow what is interesting, and give founders room to explain what they believe in their own words.

EDITED WITH INTENT

We shape the strongest material into clear, concise stories while preserving the founder’s voice and meaning.

Trusted by founders. Built for the programs behind them.

Accelerator provenance represented in Founder Discovery Network: Berkeley SkyDeck · Pad-13.

PROOF
Testimonials

"I recommend this to all of my clients."

Jenny Shears-Texiera

Founder, Star Maps Agency

"I was able to say everything I've been wanting to, and now I have it all organized into clips. "

Jack Skates

CEO, Whispering AI

Team

The people behind the production.

In Your Words brings editorial strategy and filmmaking together in a small, experienced production team.

David Summers, Founder, Interviews, at In Your Words
David Summers
Founder, Interviews
David is a longtime brand strategist, interviewer, and advisor, who works with founders and executives to articulate their stories with clarity and confidence. His experience is built on working with leading communications and product design studios to shape clear, authentic narratives for companies investing in brand positioning and market presence.
Email David
Caleb Wheeler, Partner, Media, at In Your Words
Caleb Wheeler
Partner, Media
Caleb is a career filmmaker and content creator who has partnered with brands like Western Digital, SanDisk, Spoke & Weal, NVE Experience Agency, Valcucine, and more to produce work that cross-pollinates the distinctions of marketing and storytelling.
Email Caleb

Let’s talk.

Tell us a little about your program, founders, event, or production. We’ll follow up to discuss what you need and how we can help.
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